TEAMS • TRACKS • SERIES • SHOPS
Do You Want More Revenue?
• Wholesale Pricing
• Choose from over 1M Combinations
• Buy In Levels from $500-$15K
• No Minimum Order... EVER!
• Speedy 7-10 Day Delivery
Rethink Everything You Know About the
Variety is King!
Quickly and Easily Start or Expand Your Merchandising Program with a Wide Variety of Products in Small Quantities.
Increase Sales and Reduce Overstock!
1. Log into your TDD wholesale account.
2. Select one of our 70+ Dirt Dog slogans or designs.
3. Pick your garment style, color and print location of the slogan/design (front or back of garment)
4. Choose either a stock, Dirt Dog™/Dirt Girl™ logo or... your own, custom name/number or logo to go on the other side of the garment.
5. Set the quantities for each size.
6. Add a sleeve print if desired.
7. Add each completed garment order to your cart, check out and we deliver in 7-10 days!
How to Fix the Top 5 Problems that Kill Your Apparel Sales:
1. Lack of Variety in Styles, Sizes & Colors (think Kids & Ladies!)
With us, you choose from tees, tanks, long sleeve & V-neck tees, hoodies, jackets, blankets, hats, koozies and more in sizes 6mos-5xl and up to 27 colors. Easily add more variety to your inventory in 7-10 days with no minimum order.... EVER!
2. Outdated or "Cloned" Designs that look just like every other race shirt.
Team Dirt Dog offers over 70, fun and edgy slogans and designs with more added every month. With us, you can test market any design/garment/color/size combination in small quantities then quickly restock larger quantities of what sells best.
3. Traditional Screen Printers require you to order in bulk and have a much slower delivery cycle which often results in running out of popular sizes & costly overstock in other sizes.
Once we get your account set up (3-7 days from sign up), you may order any quantity of any item and have it on your doorstep in 7-10 days. (sometimes, even faster!)
4. No Sense of Urgency for the Customer (same products are available all season)
We help you leverage the most powerful sales motivator, FOMO (fear of missing out), by empowering you to frequently sell out then add new items, so your inventory is always changing! Wide Variety + Small Quantities + Update Frequently = "Buy it Now!"
5. Lower $$ per Sale & Few Repeat Customers (because nobody wants five of the same shirt!)
With a wider variety of ever changing inventory, you'll notice more folks buying multiple items for themselves and for gifts. Your average sale will increase dramatically and you'll start seeing repeat customers coming back again and again, to see what's new!
We doubled Boyd's Speedway merch sales!
2021 "the old way" w/ 2 designs = $725/night avg.
2022 w/ Team Dirt Dog apparel = $1,500/night avg.
Avg. Attendance of 700 ppl per night both years
Wide Variety in Small Quantities
= Less Risk & More Sales
• NO MINIMUM QUANTITY EVER!
Order Just What You Need
• Quickly Restock or Add New Products with our 7-10 Day US Delivery
70+ Proven Designs and Slogans
8 Garment Types | Sizes 6 mos - 5XL
Up to 27 Garment Colors
Plus Hats, Koozies, Blankets & more!
Why it Works:
Have you ever noticed that your merchandise sales decrease as the season wears on? That's usually because, with the exception of event shirts, your product offering doesn't change much from the first race. Most promoters want more variety in their souvenir stand, but have learned that, because screen printers require bulk purchases, adding variety can get really expensive, really quickly. We solve that problem with an innovative program that increases your average sale, generates more repeat business and greatly reduces your risk of unsold inventory.
More Variety = More Sales
Cast More Bait to Catch More Fish!
Instead of forcing you to buy a single design in bulk, we allow you to order any quantity of each Dirt Dog design/slogan and easily mix garment sizes & colors, print colors and logos with no additional fees. (Eg. "Shut Up & Race" in a mix of Black tees with white print + Pink tees with black print.) Purchasing in smaller quantities allows you to offer an ever changing variety of fresh styles throughout the year, which produces several, proven benefits. Variety attracts more customers and dramatically increases your average sale while small quantities generate more impulse purchases by training the customer to "buy it now" because you might not have it next week. Regularly refreshing your inventory with new styles and designs will turn your core customers into repeat buyers. If you follow our recommendations, fans will be running to your souvenir stand each week to see what's new.
Most folks don't have an Eldora size, bank account. So, we thought it was time someone did something to help all the smaller budget teams, tracks, series and speed shops that keep our sport alive. Team Dirt Dog is the leading lifestyle brand in dirt track racing and now, we make it easier, more profitable and less risk to start or expand your apparel program.
Initially launched in 2009 as Dirt Dog TV, Team Dirt Dog now supports the sport we love with a unique blend of media, marketing and merchandising services. Since selling our first shirt in 2012, we've shipped to nearly 10,000 customers in 12 countries and proceeds from every sale help us sponsor & promote more racers in four countries.
Our founder, Joe McConnell, has been involved in motorsports for over 45 years as a fan, driver, promoter, flagman, announcer, sponsor agent and racing school owner. We are not some screen printer that suddenly decided to make racing shirts just to turn a buck. We are racers, who share your passion and have experienced most of the same merchandising problems as you. We simply got fed up with expensive and mediocre options and decided to create a better solution.
Would More Marketing & Exposure Help You?
We're looking to forge long term partnerships. In addition to great merchandise, we offer complete marketing and PR services including graphic design, PR writing, branding and strategic planning. More importantly, we own powerful, social media properties which reach up to 400K+ dirt fans monthly. We can use our reach and engagement to promote your events and sponsors. Ask us how we can help increase your attendance, car counts and more!